A Thesis Statement... Describes Your Topic, What Your Essay Will Be About.
Sunday, September 8, 2019
McDonald's Essay Example | Topics and Well Written Essays - 1500 words
McDonald's - Essay Example In case of McDonaldsââ¬â¢ regular operation General Manager is controlling assistant and staffs who are mainly focusing on selling different products and offering services to customers. In case of McDonaldsââ¬â¢ decision makings are done in a decentralized manner. McDonaldsââ¬â¢ has divided its organization structure into three geographic locations. Those are 1) USA, 2) Europe and 3) Asia pacific, Middle East and Africa. Chief operating officers of those three regions directly reports to the CEO for all company related operations. Companyââ¬â¢s geographical organization structure has three main hierarchies for operating globally. This organization structure is very simple and well designed. The main products of the McDonaldsââ¬â¢ are hamburgers, chicken sandwiches of different types, French fries, breakfast items, desserts and soft drinks. In some markets McDonaldsââ¬â¢ also sales vegetarian dishes and salads. It also sales some seasonal foods like McRib. Company is also offering soup in Asian market. It has given lots of importance to the local food. Company has done great localization of their menu. They also maintained local food taboos in different countries like India and Indonesia. McDonaldsââ¬â¢ also sells beer in Germany and in various Western parts of Europe. McDonaldsââ¬â¢ also provides different services to its customers like free Wi- Fi. Customers can access the Internet facilities by using their mobile phones and laptops without any charges. More than 11,000 restaurants have this super service around the world. The McDonaldsââ¬â¢ is having a prepaid card service. It is named as Arch Card. This card helps customers for quick and convenient way of payment at McDonaldsââ¬â¢. Customers can buy from any McDonaldsââ¬â¢ restaurant with the help of this card (Molch, 2009, p. 182). Company is providing services in terms of giving space for child parties. These services are provided in limited locations. McDonaldsââ¬â¢ is Worldââ¬â¢s largest
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